Hotel And Resort Feasibility And Business Plan

This project envisioned development of an economic feasibility and a business plan of an integrated regional resort for an existing property for a private investor. The investor wanted to prove himself and potential co-financing partners (Partnership Fund) the viability of a modern high class hotel and resort in the famous Georgian balneology resort. TBSC prepared a detailed analysis of the tourism potential of the region and derived economic demand in the catchment area from various visitor segments, assessed competitive supply in quantity and quality terms and documented demand and supply gap. TBSC also prepared a detailed financial model and operational plan of the future facility. Overall, the investor will be able to attract high profile co-investors and strategic partners and Georgia will have another nice international-level resort facility in the region.